Branding guidelines

This is the official and only version of our branding. It is a key component of our identity and it represents our core image values and mission.

Download our official style guide. It includes further information on applying the programme's design rules.

The programme logo is made up of the following elements:

1. The logotype with the coloured arch inside;
2. The EU emblem and;
3. The co-funding statement.

It is surrounded by an area of clear space that defines the minimum distance to other elements such as other logos, pictures, texts or any other design elements. The minimum logo width is 20 mm.

Our programme has different versions of the logo:

• Full colour logo (in Pantone and CMYK)
• Black and white monochrome
• Negative or white version

Each logo has a specific use:

Interreg Europe supports cooperation in six topics, each having its own icon.

All graphics or main headline colours in the compound of each topic should be made in the colour of the relevant topic (see colour palette below).

Icons are available in positive and negative colour versions, with and without integrated topic titles. Please do not modify the icons provided by Interreg Europe or create other icons for the topics.

Find out which fonts are used by the programme brand and how you should use them.

The programme will prepare a communication kit for each approved project. The kit will include:

• a project branded logo set (see example below)
• a project poster for A3 print
• a project presentation template
• project social media templates

The project branded logo set must not be altered. Only its size may be adjusted but a minimum width of 20mm must be kept.

Project partners and their communication managers have the project branding guidelines available below together with the templates.

Hexagon

The hexagon, with slightly rounded corners, is a repetitive element of the visual identity. You can use the hexagon shape in presentations, infographics and even for framing images.

The proportion and rotation of the hexagon must not be altered.

Topic colour line

The coloured line, composed of the six topic colours in specific order, can be used to highlight and reinforce the visual identity on various supports. The order in which the colours appear must not be altered.

3D Star element

The usage of this dynamic element should be restricted to cover or back pages with a limited amount of text.

For individual topics, the respective colour element can be used to create a monochrome texture.

In case of borderless printing, please ensure careful trimming and prepare the bleed area correctly.