Behaviour change and participatory processes for sustainable mobility

Europe’s transition to sustainable mobility will require the involvement of all sectors of society, actively including citizens and stakeholders in the decarbonisation process.

This will involve ensuring that mobility planning fits around the needs of citizens, but also that they are motivated to make the change to active and public transport.

Development of Sustainable Urban Mobility Plans (SUMPs) requires the co-ordination of multiple stakeholders, including public users, lest plans be rejected by the public or be sub-optimally taken up.

Engagement of users in planning, however, is a significant challenge for many public authorities, who lack the necessary skills and experiences.

At the same time, the public need to be motivated and empowered to change their behaviour to make use of low-carbon transport and active modes such as walking and cycling. Getting people to break their habits and shift away from private vehicles remains a key challenge for policy-makers.

The event will take place at the Mediterranean Palace. It will consist of two days, during which several sessions will take place. 

28 June | Workshop | 9:30 to 17:30 EEST

This workshop will be moderated by our Low-carbon economy thematic experts, Katharina Krell and Simon Hunkin.

It will put the spotlight on good practices and approaches to:

• participatory processes 
• behaviour change motivation

It will also include an interactive session co-moderated with the E-smartec project, to inspire the participating Interreg Europe partners with new ideas to develop their own SUMPs and active transport campaigns.

Explore the agenda to lean more. 

29 June | Matchmaking sessions | 9:00 to 12:30 EEST

On the second day in Thessaloniki, two matchmaking sessions will be organised:

• 9:00 to 10:30 EEST: Involving young people in mobility planning
• 11:00 to 12:30 EEST: Co-creation of mobility plans (MaaS-bundles)

Each session will be specifically designed around the needs and challenges of the interested participants. 

They will be moderated by our thematic experts, with 2 to 4 peers from across Europe to share recommendations based on their experience and expertise. 

Interest to participate in the matchmaking sessions can be expressed in the registration form.