About the project
Concerning Transport Systems, an established European policy pillar is to influence City inhabitants in changing attitudes and habits towards sustainable mobility forms. Visual Arts are a powerful tool and if appropriately used, in relation to several components of the Transport Systems, may enhance positively the afore mentioned objective, i.e., by, visualising values and concepts, relieving the optical intrusion, making the city environment more interesting and acceptable, reducing the perceived waiting time in a stop/station.
The main aim of the ARTE project is to demonstrate and document benefits in appropriately engaging Art in the Transport System components, providing policy makers and stakeholders with a new powerful option for influencing citizen’s behaviour towards achieving (a) mobility behavior change favouring sustainable mobility and (b) overall happiness in urban areas, addressing this issue in the new European Structural Funds and respective policy instruments.
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