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Nikola Tesla EV Rally Croatia
Published on 23 December 2020
Croatia
This is the good practice's implementation level. It can be national, regional or local.
About this good practice
"Nikola Tesla EV Rally Croatia” is the first rally exclusively held for electric vehicles in Europe and the only one in the world of this type. It is being held since 2014., organised by a private Green Tech Company (E.V.A. Blue), and supported by Croatian Tourist Board and government body Fund for Environmental Protection and Energy Efficiency. The participants are mostly foreign entrepreneurs, tourists and adventurers. Luxury e-tour that combines e-mobility and tourism with its unique and innovative concept which promotes Croatia in Europe and all around the world. Rally participants must drive exclusively electric vehicles and present technological achievements in terms of demonstration of the vehicles themselves, driving methods and EV charging. As part of the event, info presentations for citizens are held where EV benefits are presented, and it is possible to test vehicles and participate in, for example, adrenaline events such as "EV drag races". The idea behind the rally is a joint cooperation and integration of partners, cities, tourist offices and affiliated institutions in order to establish the infrastructure for electric vehicles, promotion of e-mobility, green technologies, renewable sources of energy, ecology, Croatian excellence as well as the natural beauty and the best domestic brands and companies. On the route of the rally, organiser have set up charging station on the most attractive tourist locations today recognized as the “Green electric highway”.
Resources needed
Event is a joint cooperation of organiser,cities,tourist offices and affiliated institutions. Route, schedule and accommodation package is offered to participants by the organizer who manages to agree on promotional prices. Also organiser arranges sponsorship packages and national and local support.
Evidence of success
The electric vehicle revolution is taking off in Croatia, largely due efforts of the rally organisers. During 8 days and 1550 km, each year round 60 teams drive through the most beautiful locations of Croatia visiting islands, national parks and cultural heritage and promote e-mobility to thousands of citizens. This unique project is named 1 of TOP 10 most innovative premium projects in the world by McCann marketing agency. Since 2018. rally is a part of the tourist guide “Istria ecoxperience”.
Potential for learning or transfer
Tesla name is the synonym for innovation in today world and giving the name of Nikola Tesla to the rally, organiser wanted to honour and materialize his legacy through the idea of a platform that is not only tourist and promotional event but also a desire that Croatia participates in global technological developments which determines a way of life. Rally is being held for the fifth year in a row and it has international character. 98% of the participants are from abroad (Germany, Austria, Belgium, Finland, Norway, Netherlands, Slovenia, USA, Canada). The participants are domestic and foreign e-mobilists, entrepreneurs, globetrotters, tourists and adventurers who drives electric vehicles.
This good practice can be a great inspiration for organizing and holding similar events in any region without any specific limitations. Holding a similar event could encourage certain cities to invest in charging infrastructure, sponsor the event, and thus attract an EV caravan to their environment.
This good practice can be a great inspiration for organizing and holding similar events in any region without any specific limitations. Holding a similar event could encourage certain cities to invest in charging infrastructure, sponsor the event, and thus attract an EV caravan to their environment.
Further information
Website
Good practice owner
You can contact the good practice owner below for more detailed information.
Organisation
E.V.A. BLUE d.o.o.
Croatia
Contact