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Project Raízes (Roots) - Touristic Routes, Animation with Science
Published on 06 November 2017
Portugal
Alentejo
This is the good practice's implementation level. It can be national, regional or local.
About this good practice
Raízes is a SME constituted in August 2014 by 2 young entrepreneurs and it was born with the propose of create a new concept of rural tourism with a roadmap with thematic activities and with the propose of create jobs in a rural and natural area.
Raízes focuses on the dissemination of the natural and built heritage of Cabeceiras de Basto and surrounding rural region, developing activities of touristic and science animation, environmental and scientific awareness and overall fight against sedentarism.
It proposes to ally the knowledge of the region and to create useful services for those who visit the region and its proximity.
The services are designed and organized by the team, with technical skills in the areas of Biology and Environmental Engineering, with diversified experience in the area of scientific animation and tourism animation.
The project was a business idea submitted to the "Entrepreneur Challenge In.Ave". At a first stage the project was chosen to represent the county. In a second stage, it was the winner among eight municipalities.
Raízes focuses on the dissemination of the natural and built heritage of Cabeceiras de Basto and surrounding rural region, developing activities of touristic and science animation, environmental and scientific awareness and overall fight against sedentarism.
It proposes to ally the knowledge of the region and to create useful services for those who visit the region and its proximity.
The services are designed and organized by the team, with technical skills in the areas of Biology and Environmental Engineering, with diversified experience in the area of scientific animation and tourism animation.
The project was a business idea submitted to the "Entrepreneur Challenge In.Ave". At a first stage the project was chosen to represent the county. In a second stage, it was the winner among eight municipalities.
Resources needed
The project started with an initial small investment of 3000€, with a profit of 20000€in the first year. Some financial resources are needed in addition to the human resources because of the necessary specialized equipment needed. Some partnerships took place due to the recognition that the project
Evidence of success
Raízes is being recognized as a reference in Ave region in the promotion of touristic animation activities, environmental awareness, consolidating an important role in this sector proven that rural activities can be sucessful and create jobs.
Potential for learning or transfer
The transferability potential for this good entrepreneurship practice should take into account:
- Endogenous resources of Region;
- Ability to create services that are tailored to the specific needs of each client;
- Academic training of the team in specific areas (biology, tourism, environment);
- Possibility of combining diversified services and products in a single package;
- Slow Tourism concept;
- Institutional support of the municipality.
- Endogenous resources of Region;
- Ability to create services that are tailored to the specific needs of each client;
- Academic training of the team in specific areas (biology, tourism, environment);
- Possibility of combining diversified services and products in a single package;
- Slow Tourism concept;
- Institutional support of the municipality.
Further information
Website
Good practice owner
You can contact the good practice owner below for more detailed information.
Organisation
Projeto Raízes
Portugal
Alentejo
Contact
Project manager