Behaviour change and participatory processes for sustainable mobility

Workshop

11 July 2022

By Platform

Group of people standing before a wall and raising theirs hands

On 28 June 2022, the Policy Learning Platform organised its first onsite workshop after more than two years!

The event took place in Thessaloniki, Greece and put the spotlight on behaviour change and participatory processes for sustainable mobility. More than 50 policymakers from across Europe were present and able to exchange their experiences, good practices and network.

What was the workshop about?

Mobility remains one of the most challenging sectors to decarbonise, being the only sector where emissions continue to rise, and currently responsible for 27% of total emissions.

There is, therefore, a drastic need to make large changes to our transport system, which will affect all people in their daily lives.

While we often think of the low-carbon transition as being technology-based, people need to be empowered to make a change, understand changes around them, and use these new technologies.

Policy-making is undergoing a paradigm shift, recognising the need to get a more comprehensive understanding of citizen needs and behaviour, and to involve them in the process so that policy is most efficiently and effectively implemented.

To learn more about this topic, explore the follow-up brief our experts have prepared for you. It contains all you need to know about behaviour change and participatory planning as well as inspiring Interreg Europe good practices and policy recommendations.

Group of people sitting at tables and looking on the left

Group of people sitting around a table and working together

Workshop agenda

Introduction of Interreg Europe and the Policy Learning Platform

Welcome address by Bessa Konstantina, Region of Central Macedonia
Presentation of the New Interreg Europe Programme by Magdalini Anagnostou from Interreg Europe
Presentation of the services of the Policy Learning Platform by Elena Ferrario, Interreg Europe Policy Learning Platform
Overview of mobility in Interreg Europe projects by Verena Priem, Interreg Europe

Keynote speeches

Keynote presentation by Fred Dorsimont from Behaven & EDHEC Business School on enabling Behaviour Change for Sustainable Mobility
Keynote presentation by Andréia Lopes Azevedo from Polis on participatory planning for mobility policies

Featured Good Practices

Krissel Alcaraz from ARUP Ireland (MATCH-UP) on the 10 Minute Town Framework
Graham Banks from Transport for Greater Manchester (REFORM) on Travel demand management for sustainable travel interventions for major events
Glykeria Myrovali from CERTH (Inter-Connect PLUS) on Behaviour change in response to the COVID pandemic
Evangelos Genitsaris from Aristotle University of Thessaloniki (PE4Trans) on Participatory Citizens Panels per for co-designing Action Plans
Lillian Jahr Oterholt from the Municipality of Lørenskog (SmartEdge) on participation with youth in urban planning

Co-creating a SUMP engagement and Communication Strategy

Presentation by Maria Morfoulaki on e-smartec Theory & Pitches